Page 17 - Care Delivery System Colition
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HealthPartners has also begun to send email and US Mail communications to patients aged 75 and older to book appointments online. We are segmenting out our Medicare patients (75 and older) who are also patients of color for a personal phone call as part of this outreach. A number of our diverse primary care physicians serving larger groups of patients of color are identifying patients for special outreach and scheduling, again starting with those 75 and older.
We will look to segment and reach out to patients enrolled in the special needs basic care program as a marker for those who may be disabled. Our Medicare outreach should reach many patients who are also disabled.
WE OFFER EXTENSIVE LANGUAGE INTERPRETER SUPPORT SERVICES, SERVING OVER 200 LANGUAGES EACH YEAR (VIRTUAL, ON-SITE AS NEEDED).
Transportation services are available to patients enrolled in the Medical Assistance program if they need help getting to one of our vaccine sites. Our vaccination sites are located on public bus and light rail transportation routes. For vaccine hesitant populations at high risk, our clinicians are doing personal outreach with transportation support provided when needed.
HealthPartners was the first system in the state of Minnesota to enroll patients in a Covid-19 vaccine trial, and we focused efforts on enrolling patients of color for the trial. We worked with the African American Leadership Forum, local community clinics, and other partners, as well as our own patients, for the trial. We recruited 804 participants, and 30% of the participants were patients of color, a nation-leading participation benchmark for the vaccine trials. We are deploying our learnings from the COVID-19 vaccine trial as we outreach to priority populations.
HealthPartners has provided a great deal of training and awareness on LGBTQI care, and it is a priority patient population for our health equity efforts. We held over 40 training sessions for our clinicians over the past year. We have a world-class gender services clinic and will utilize the expertise and resource of this clinic to help identify patients.
Our overall communications have included social and earned media, and in particular featuring our BIPOC clinicians speaking as trusted messengers on
the importance of the vaccine. It includes personal statements of why they chose to get vaccinated. As we are now reaching out to patients (and still vaccinating health care workers), we will tailor those messages and reshape content for our COVID-19 vaccine hub on HP.com.
EQUITABLE COVID-19 VACCINE DISTRIBUTION STRATEGIES | 17
 

























































































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